NATO STRAPS

The NATO watch strap is the essential "go-to" watch accessory - stylish, strong and comfy. Originally developed by the British Ministry of Defence in 1973, The NATO (or G10) strap was designed to provide soldiers with a sturdy watch strap to house their watch during battle. With its origins still in mind, nowadays these classic watch straps act as a comfortable and secure watch accessory – a real favourite amongst watch wearers.